During a trip to India in 2003, Adam Green had his 'eureka moment' and realised how flexible packs filled in vending machines (PostPack^TM vending) could work. He had looked at the vending industry and been struck how time and labour intensive it was to vend bottled water and soft drinks. Inspiration came from witnessing street vendors selling water in plastic bags to people who could not afford bottled water. Adam left his job in the City to realise his vision and set up WaterWerkz. Having taken the first steps to patent the concept, he was joined by his partners who, like him, saw the business potential of PostPack^TM Vending and the PouchLink^TM concept was born.

Steven Jenkins had 27 years of vending experience; Steven Douglas brought technical and commercial expertise to the team, whilst Geoff Read, founder of Ballygowan Water, added an invaluable insight into the drinks industry. Further applications, such as drinks dispense and product packaging were identified and systems subsequently developed. In 2006, IMI Cornelius, world leading manufacturer and supplier of complete solutions to the out-of-home drinks dispense market, made a strategic investment in WaterWerkz, impressed by the opportunities the PouchLink^TM system offered.

The Management Team

Geoff Read, Chairman

Founded Ballygowan Spring Water Company Limited in 1981, the first bottled water company in Ireland. He subsequently built Ballygowan into the largest producer of branded bottled water in Britain and Ireland. in May 1993 Read sold the company to Cantrell & Cochcrane Limited - a subsidiary of Allied Domecq Plc. Geoff remains a prominent figure in the beverage market through his current role as CEO of Reads World of Wine, a leading leisure sector distribution company. He also holds a number of directorships with major UK and Irish companies.

Adam Green, Managing Director

With a background in chemistry and renewable energies, Adam has had a varied career including work in Forensic Science and Publishing. In the last 15 years he founded 'Finance Asia' a publication he successfully sold to Thomson Financial and ran a leading regional executive search practice in Asia. He was later recruited to rebuild the offices of TMP Worldwide in Singapore before returning to London to head up its Private Wealth Management practice in Europe. He left the business in December 2003 to set up WaterWerkz.

Steven Jenkins, Sales and Marketing Director

Worked in the Mars Group from 1978 to 1985 and was instrumental in building the Klix in-cup vending system and launching the Flavia beverage system. During his time at Mars he ran brand marketing, managed the UK and European sales forces and played a key role in new product development. Between 1985 and 1997 he founded and managed a successful direct marketing agency (SJA Direct) which was sold to Brann Worldwide (now part of Havas). During his management of SJA Direct, he helped build the Coca-Cola can vending business and worked on the Cadbury, Klix and Kenco vending business. His vending industry experience extends to nearly 25 years. Steven joined Waterwerkz in June 2004.

Steve Douglas, Technical Director

Steve has a technical background in both hardware & software design and development and was a Project Manager and Senior Design Engineer for Brookes and Gatehouse and Microprocessor Consultancy Services. In 1993 he was a partner in a trading company, STM, in Hong Kong which he successfully sold to the Wallem Group in 1999. Recent experience includes Director of Sales and Marketing for several technology manufacturing companies serving international markets. He has also been a partner in several start-up companies. Steve joined WaterWerkz in August 2004.

Our Partners

IMI Cornelius

IMI Cornelius is a world leading manufacturer and supplier of complete solutions to the out-of-home drinks dispense market. IMI are a venture partner of WaterWerkz.

Vendo Sanden

Vendo Sanden is one of the world's largest manufacturer of vending machines with manufacturing plants throughout the world and with an enviable reputation for building reliable, competitively priced machines which are widely recognised as being first choice equipment for all the world's leading vending operators. Vendo are manufacturing and distribution partners to WaterWerkz.

ASCO

ASCO are technology and distribution partners to WaterWerkz. Based in Austria ASCO manufacture a range of innovative healthy syrup based vending machines which use their patented MidMix system under the Fructomat brand name. The MidMix system is an operator's dream as it is entirely self cleaning requiring maintenance only once every three months under normal vending usage.

Regency Design

Regency Design are the UK’s leading specialist graphic design house specialising in Vending and Point of Sale Equipment.